Nifty SEO Tips that can Boost your Website’s Rankings!

SEO Tips

If you want your business to succeed you will undoubtedly need to invest in a digital platform. In other words, you need a website, and not just a blog-standard website that would have passed 10 years ago but one that is up to date with the modern age and can promote search engine optimization or SEO with SEO tips. 

Why is this important? Because SEO gets you onto the first page of search engine results and in turn, this leads to more organic searches and more people finding your webpage and purchasing your product or services.  Great stuff!

However, only some people are adept in technical matters regarding SEO. If you need help in this aspect, searching for digital marketing companies, such as Digital Shift SEO Services to assist you can be a great help.

But what are some of the SEO tips that you or a business could use to boost your website’s rankings in as little as a month? Read on to find out!

Start A Blog

When you have a web page that is selling a service, it will need a blog – but not just any blog! A blog that is updated at least once a week, with at least one original article about your services. If you are looking to contact an SEO or marketing service, having professional writers such as those as Yeah! Local write the blog for you is one of the best SEO services that you can invest in.

Having an original blog written and placed on your website will allow the search engine bots to detect the originality of the text, as well as locate the keywords within it, thus boosting your position on the first search engine page.

Compress Images

At some point in your life, you will have undoubtedly been onto a webpage that loaded very slowly. This is usually due to the images on the page being too large and slowing down the loading time.

One way to boost your SEO is to compress those images, as SEO favors websites that have faster loading times, which are usually under 5 seconds.

Make The Website Logical

Once again, you will have probably been on a website at one time or another which was a bit scrambled. If you want to boost your SEO, it can be worth getting a professional opinion on the logical layout of your website. Is everything where it needs to be?

This makes the website easier to look through for Google or other search engine bots, which will allow it to rank higher.

Use Relevant Keywords

Suppose you run a bakery that takes online orders and it is coming up to Easter. You will likely want to have a blog piece that talks about hot cross buns. Why? Because this is the time of year when most people order hot cross buns, it will be a relevant keyword.

So, always be sure to use keywords in your blog and your website that are relevant to the area of or service you are offering to boost the SEO ranking.

Take Original Photos

If possible, try to take original photos of yourself, your team, your shop, or the services that you provide and place them on your page. Original photos are not so much about SEO per se, but they do play a part in attracting more people to use your business than stock photos.

Use Internal And External Links

Linking to other relevant pages on your website, as well as to external sources, can help improve the credibility and authority of your site. Just make sure to use relevant and high-quality links.

Internal links help search engines understand the structure of your website. By linking to other pages on your website, you can help search engines understand the hierarchy of your content and how your pages are related. Doing this can improve your website’s visibility to search engines and make it more likely to rank well in search results.

Similarly, external links help improve the credibility and authority of your website. By linking to high-quality, relevant sources, search engines will view your website as a reliable and trustworthy source of information. This can help improve your website’s rankings and increase its credibility with readers.

Create A Sitemap

Sitemaps are lists of your website’s pages that assist search engines in indexing the site. When properly implemented, it can help search engines find and crawl your site more efficiently, leading to a higher ranking in the search results.

SEO tips article and permission to publish here provided by Carol Trehearn. Originally written for Supply Chain Game Changer and published on July 11, 2022.