In the space of a generation, the gaming industry has grown from a niche hobby for “gaming geeks” to a mainstream entertainment industry that generates about $200 billion per year. That is a figure that is predicted to exceed half a trillion dollars by the end of the decade, with growth in the US expected to be particularly pronounced.
Like any industry, the gaming sector faces its own unique set of supply chain challenges. What sets it apart, however, is how rapidly those challenges can change and mutate. This is partly due to the growth of the market, but more to do with its constant evolution, as the US gaming industry tends to operate at the cutting edge of technological innovation.
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