Simple Ways to Expand Your Social Media Reach!

In this day and age, if you’re a small business owner, you’re likely aware of the power and reach of social media. To stand out from your competition and for your business to thrive, you need to put a lot of time, effort, and consideration into your online presence and social media reach.

Even if you’re offering an amazing physical product, if you don’t have a strong online presence, you won’t get the sales you need. So, if you’re not sure where to start, read on for some simple ways you can expand your network and social media reach, and grow your business.

Continue reading “Simple Ways to Expand Your Social Media Reach!”

How Can Businesses Expand Online Social Media Reach?

Every business has to have strong marketing objectives to grow its brand and make more sales. Common marketing objectives include improving brand awareness, customer loyalty, customer engagement, and product attractiveness.

Most businesses will determine their marketing objectives after calculating the category development index (CDI) or brand development index (BDI). Once they have these calculations, they can decide on the media objective, which will help them achieve its marketing objectives.

Continue reading “How Can Businesses Expand Online Social Media Reach?”