I had just inherited a new department into my organization, the Product Data Management (PDM) team.
Shortly thereafter I started getting calls from the CEO. We were missing customer deliveries due to problems in getting the correct, and complete data, into the systems which enabled us to manage bills of material and manufacture products.
While Product Data Management seemed to have been a rather basic function I quickly learned that their role and responsibilities were not understood, were undervalued, and yet were absolutely pivotal and essential to the ability of the entire company to operate.
This was one of many lessons I learned about this critical part of any organization.
What then exactly is Product, or Master, Data Management?
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